Bear around stars

The term is often used in spiritual circles to describe a person living in alignment with their purpose, but it's also thrown around in daily life as a catch-all for someone who's a bit too serious about being their best self

On TikTok and Instagram, it's the go-to tag for a friend who's got that special something, making posts about each other feel like a love letter wrapped in hashtags and filters

In a work setting, especially in startups and creative fields, it means someone who brings energy and fresh ideas to the table, and is usually the first to get the ball rolling on new projects

Among Gen Z and Millennials, it's a term of endearment for someone who's a vibe, a connector, or just cool in a way that makes you want to be around them more

In a more humorous or ironic way, especially on Twitter, it's used to call out someone who's a bit too into their personal brand, like a self-proclaimed guru who's still figuring out their thing