A yellow face with smiling eyes and full-toothed grin, as if saying Cheese! for the camera. Teeth may be smoothed-over or crosshatched. Often expresses a radiant, gratified happiness. Tone varies, including warm, silly, amused, or proud.
Prior to 2017, Apple's design resembled its 😬 Grimacing Face.
Beaming Face With Smiling Eyes was approved as part of Unicode 6.0 in 2010 under the name “Grinning Face With Smiling Eyes” and added to Emoji 1.0 in 2015.